Webinars Aren’t New, So Why Are They Still So Bad?

Written by: Matthew Turco | Posted on:

I have been watching a lot of webinars over the past several weeks because of the coronavirus. And it amazes me how many people are really not very good at using this medium, despite its rise to prominence.

It isn’t like this medium hasn’t existed for years and that people haven’t figured out the enormous leverage that this medium affords us in the hyper-connected digital age. Maybe this is what Powerpoint was like in the early days. However, I would venture to say that people are even worse at using this particular medium than they are in live presentations (despite the fact that it is so clearly derivative of live presentations). And maybe that why I’m so concerned. When I see how the average user of Powerpoint presents information, even today, I’m led to believe that webinars may never get much better.

For the sake of your audience. Please

  1. Practice your presentation several times and record it
  2. Watch the presentations from the viewers’ perspective
  3. Make corrections (how can you SHORTEN the presentation?).

In almost every presentation that I see, the introductions are too long and self- serving and the interactions (live surveys, reading comments, questions, etc) offer no real value. As a viewer (and learner), it takes too much effort to get to the real “value” for which I’m exchanging my limited time and attention. Thank God...

  1. Most people offer the recordings to view afterwards
  2. I have a program like Downie that allows me to download the recordings and then skip through the boring introductions and watch the real content in variable speed.

Until next time - enjoy the digital revolution, warts and all.

About This Site

Most of my writings are about lifelong learning (how it must evolve in the 21st century and how to do it well enough so that we may reap the extrinsic and intrinsic rewards for doing so).

This blog is a place where I will publish my thoughts on how current events relate to lifelong learning as well as some other topics of interest. Also, I may share various incomplete or half-baked thoughts here as I rummage through my two million words of unpublished content to get them prepared for publishing over on Genius By Design (my primary website).

Basically, Anakin.com is what falls on the cutting room floor. Enjoy.

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